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Locator Online - The Industry's Used Auto Parts Locator

Company Profile

The Locator Magazine, owned & published by John Holmes Publishing, is the leading magazine for the automotive recycling industry. Published monthly, it helps recyclers find recycled automotive parts throughout the United States. The Locator Magazine is the industry's most complete national resource available, offering:

A comprehensive listing of recycled parts, divided by type (classic, engines, transmissions, rebuilders, parts & miscellany) and by make, model and year.
Auto recyclers and industry suppliers nationwide: names, addresses, phone numbers - including web sites for easy access.

Packed with opportunities for buyers and sellers alike, The Locator is referred to repeatedly every day giving your ad multiple exposures.

See The Locator's product descriptions for more details.

1957	The Salvage Locator is first published.
1960	John Holmes elected Shopper Guides of Iowa president.
1961	The Salvage Locator is redesigned into a vertical layout.
1965	John Holmes moves business from his garage to a building on Main Street, Whiting Iowa, its current location.
1967	The Salvage Locator increases page size.
1972	John Holmes publishes the Sioux City Magazine.
1976	John Holmes serves as the NAAP president.
1979	The Salvage Locator redesigns its logo.
1980	The Salvage Locator becomes The Locator.
1981	Charis Lloyd hired as a salesperson.
1985	The Locator reduces page size to its current size.
1987	The Locator prints its first 4-color, gloss cover.
1988	First of 23 Locator on Location conventions hosted.
1989	The Locator Magazine reaches national audience.
1990	Locator office space is tripled.
1991	The Locator’s Directory inserted into The Locator Magazine.
1992	The Locator sponsored ARA Past President's night.
1993	The Locator’s Creative Team established.
1995	The Locator’s Directory becomes a separate publication. Locator Online, the industry’s first web site, is launched. Locator Seal of Approval debuts.
1996	Locator UpFront launched. Locator UpFront chooses its first Boss of the Year.
1997	Locator cover features a mosaic of Locator friends. Locator adds new Creative Team office. The Locator begins designing web sites for auto recyclers. Locator Online design updated. Locator suede jacket raises $700 for ARA scholarship.
1998	The first Earth Day contest features artwork of local grade-schoolers on The Locator Magazine cover.
1999	Largest Locator on Location hosted in Asheville, N.C. Locator raises over $50,000 for cystic fibrosis research at Locator on Location auction.
2000	Award: Bank of America Small Business Champion. Locator Creative Team wins Print Magazine’s Certificate of Design for its Locator on Location T-shirt. Locator logo featured in Eddie Bauer Corporate sales catalog, back cover. John Holmes speaks at University of Iowa Business School, entrepreneurial program.
2001	The first industry-related crossword is introduced in The Locator Magazine. Locator logo featured for second time in Eddie Bauer Corporate sales catalog, center spread.
2002	Locator office expands for third time. The Locator celebrates its 45th anniversary.
2003	Locator Online redesigned and upgraded.
2004	EDEN added to Locator Online search function.
2005	Locator UpFront announces 25 Most Influential leaders in auto recycling industry.
2006	Locator UpFront's 10 year anniversary. Locator picks 10th Boss of the Year. VINeasy introduced.
2007	The Locator celebrates 50 years. 50th anniversary scratch ticket offered.
2008	Locate The Difference puzzle added to Locator Magazine. In The News added to Locator Magazine.